Camera
Review: The Hello Kitty rangefinder is a camera you'll hate to love

Photo: Dale Baskin |
On a recent trip to Japan, I found myself in one of those situations universally dreaded by travelers: showing up for an international flight with a pocketful of unspent local currency and nowhere to spend it except a duty-free shop. I was swimming in a Scrooge McDuckian sea of unused Yen.
The idea of bringing home yet another Toblerone bar, that triangular brick of duty-free despair, was soul crushing. I desperately searched for something – anything – else to needlessly throw my money at.
Then I saw the Hello Kitty Toy Camera, a small rangefinder-shaped camera complete with an optical viewfinder and removable memory card. You can find these toy cameras all over Japan at stores like Bic Camera, but I never considered buying one until I was in a use-it-or-lose-it cash scenario.
Given the choice of drowning my sorrows in yet another Toblerone bar, snagging a box of Tokyo Bananas or dropping a pocketful of Yen on the Hello Kitty camera, my duty to DPReview came first. Which is why, dear readers, I’m going to tell you about yet another camera you never knew you didn’t want.
Key specifications
- 1.3MP Type 1/10 CMOS sensor (approximately 1.28 x 0.96mm)
- 3.2mm F2.8 fixed-focus lens
- Optical viewfinder
- ISO 100 (fixed)
- Single Micro SDHC card slot
- Video capture (720×480/30p)
- Fake buttons and controls
- Pink Hello Kitty styling
How it compares
It’s hard to find cameras that are directly comparable to the Hello Kitty Toy Camera, so we decided the best course of action would be to compare it to another rangefinder-style camera: the Fujifilm X100VI.
As the table below illustrates, we can make the Hello Kitty camera appear competitive with the more expensive X100VI by picking just the right specs to compare.
Hello Kitty Toy Camera | Fujifilm X100VI | |
---|---|---|
MSRP | $45 | $1599 |
Sensor size (crop factor) | 1.25mm² * (27x) |
369mm² (1.53x) |
Resolution | 1.3MP | 40MP |
Max aperture | F2.8 | F2 |
Viewfinder | Optical | Optical |
Hello Kitty-themed art | Yes | No |
Trendy color options | Yes | No |
Fake buttons to look more professional | Yes | No |
Memory card type | Micro SDHC | UHS-I SD |
Number of existential mid-life crises induced in the average camera reviewer during testing | 3 | 0 |
Weight | 18g | 521g |
On paper, both cameras earn superlatives in some areas. While the Fujifilm wins on key specs like sensor size and resolution, it’s hard to ignore the price tag and uber-light weight of the Hello Kitty camera. Along with the fact that the Hello Kitty camera can fit in a real pants pocket, not the ambiguous ‘jacket pocket’ reviewers always talk about.
The number of existential mid-life crises induced in a camera reviewer is a spec that’s often overlooked in reviews. The Hello Kitty camera definitely wins here. As long as we’re clear that by ‘wins’, we mean ‘loses’.
Body and handling
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Photo: Dale Baskin |
The Hello Kitty camera is a rangefinder-shaped camera with silver-colored top and bottom plates and an optical viewfinder. I call it a ‘rangefinder-shaped’ camera because it’s not actually a rangefinder. But, then again, neither is the Fujifilm X100VI.
You won’t use the viewfinder. It’s either so bad that it makes you dizzy, or it’s a window into 4-dimensional space the human brain isn’t wired to comprehend. Either way, it will drive you to madness.
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The optical viewfinder is a nice touch, but trying to use it will drive you to madness.
Photo: Dale Baskin |
The camera includes two functional controls along with two other controls that are just for show. The On/Off button on the top plate doubles as the shutter button, and the Mode button adjacent to it lets you switch the camera between photo, video and audio recording modes.
The other controls are fake, fooling absolutely no one.
The 3.2mm F2.8 lens, which I’m pretty sure is made of a chunk of polished candy, has ridged edges that beg to be rotated. But trying that would be a mistake as it would break the camera. You just have to embrace it for what it is.
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Here’s a picture of the Hello Kitty camera that better illustrates its size. Yep, it’s that small. Also, that lever on the front is fake.
Photo: Dale Baskin |
Taking photos is best accomplished with a ‘spray and pray’ approach. You point, shoot and hope. I say ‘hope’ because the camera doesn’t actually take a photo of what’s in front of you but something off to one side. It’s like having an integrated AI that guesses what you’re trying to photograph, then fails spectacularly every time.
Image quality
No DPReview camera review would be complete without our studio test scene.
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A quick glance at the studio scene doesn’t reveal anything except digital despair. The camera captures light, but it’s notably short on fine detail. Or any detail. The sensor’s dynamic range can best be described as ‘on’ or ‘off’.
I have to come clean. I didn’t take this photo in our studio because I couldn’t justify the time it would have taken to do so. Instead, I used a life-sized print of the studio scene I keep at home, captured using a $45,000, 150MP Phase One camera. Don’t worry; you won’t be able to tell the difference in the images from the Hello Kitty camera.
For that matter, you probably wouldn’t be able to tell the difference between the real studio scene and an impressionist painting of it.
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The photos from the Hello Kitty camera are so bad as to border on some kind of avant-garde art.
Photo: Dale Baskin |
The one redeeming quality I can see in the images is that they’re so bad as to border on some kind of avant-garde art. They have a certain je ne sais quoi, if the ‘quoi’ is ‘blurry, pixelated and eye watering.’
Video
It’s incredible that this camera even shoots video, capturing 720×480 resolution, which I’m pretty sure is the same resolution my not-inexpensive Panasonic DVX100 vIdeo camera captured about 20 years ago. Though the Panasonic had the advantage of being a 3-CCD system. And having a lens that could fully resolve an image of an avocado.
If your idea of quality video is watching a bootleg copy of the movie ET your parents recorded on network television in 1984, you’ll be delighted with the results.
Conclusion
With my journalistic integrity now hanging by a thread – or a pink piece of yarn – I have to find some way to wrap up this review. My professional reputation is in the hands of an animated cat, and I’m strangely OK with that.
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Photo: Dale Baskin |
I’m not sure if this camera is a toy or a subtle form of psychological warfare aimed at photographers. I’ve temporarily convinced myself it was a sound purchase, knowing a crushing pink wave of buyer’s remorse will eventually hit me like a pixelated tsunami; after all, this is one of the worst photography products I’ve ever used.
And yet, I have a weird affinity for it.
My six-year-old niece loves using the Hello Kitty camera. So does my cat. But instead of taking photos, he mostly just wants to kill it. I don’t know if he has some kind of Hello Kitty issue he’s working through or if it’s just because cats are basically little killing machines who happen to be cute.
But it does make me wonder if it might actually be possible to put a price on happiness: $45 (plus the cost of therapy).
Sample Gallery
Please do not reproduce any of these images on a website or any newsletter/magazine without prior permission (see our copyright page). We make the originals available for private users to download to their own machines for personal examination or printing (in conjunction with this review); we do so in good faith, so please don’t abuse it.
Camera
Support for Nikon's N-Raw is coming to Adobe Premiere Pro

Nikon announced the Z5 II mirrorless camera last night, but in addition to that announcement was another exciting update for Nikon videographers. The company revealed that Adobe will finally offer support for Nikon’s N-Raw video format in Premiere Pro.
N-Raw is Nikon’s proprietary 12-bit Raw video format. It supports Rec2020 color gamut and allows users to adjust white balance in post-production, much like what’s possible with Raw photo files. As a result, it provides more flexibility during the editing process. Despite that extra data for editing purposes, it also produces smaller file sizes compared to Apple ProRes Raw. It’s ideal for those who need editing flexibility while saving space on memory cards and hard drives.
DPReview’s 2025 wishlist included increased N-Raw codec support from software makers since such a limited choice of editing programs reduces the value of that in-camera Raw capture. The only other options for editing N-Raw files are DaVinci Resolve and RedCine-X Pro, so it is great to see Adobe getting on board.
While support for N-Raw in Premiere Pro is certainly welcome news, users will have to wait until “the end of 2025.” Nikon didn’t provide more specifics than that, simply saying it will come with an updated version of Premiere Pro coming later this year.
NIKON’S N-RAW VIDEO FORMAT WILL BE SUPPORTED IN ADOBE’S VIDEO EDITING SOFTWARE PREMIERE PRO®
MELVILLE, NY —
Nikon Inc. is pleased to announce that Adobe will add support for Nikon’s N-RAW video format to its video editing software, Premiere Pro®, with a new version scheduled for release by the end of 2025.
N-RAW is Nikon’s proprietary high-quality RAW video format that provides users with a large amount of imaging data in order to enable more freedom and flexibility, including a wider Rec2020 color gamut in 12-bit N-RAW with its billions of colors captured and software-modifiable white balance, in post-production. Adobe Premiere Pro® is a popular video editing software widely used by professional creators and filmmakers, and support for the N-RAW format opens up extensive new possibilities for video and film production using Nikon cameras. Premiere Pro® support for the N-RAW format has been realized via the addition of Nikon N-RAW support to RED’s R3D SDK.
Nikon will continuously meet the needs of those involved in video and film production, contributing to the development of imaging culture, with the hope of expanding possibilities for imaging expression.
Camera
We interviewed Fujifilm's executives about the GFX100RF and Content Credentials

Makoto Oishi, Yuji Igarashi and TJ Yoneda, all holding the GFX100RF.
GFX100RF | F5 | 1/90 sec | ISO 12800 |
Last week, Fujifilm announced the GFX100RF, a fixed-lens camera with a 102MP medium format sensor. The company graciously flew us to Prague to cover the event live, and we got the chance to sit down and discuss the launch with three of the people who helped make it happen: Makoto Oishi, senior manager of GFX product planning, Yuji Igarashi, Manager of Fujifilm’s Professional Imaging Group and TJ Yoneda, assistant manager of GFX product planning.
Our conversation mostly centered on the new camera and the design decisions that went into it, but we also talked a bit about the company’s content authenticity efforts as well.
Who is the GFX100RF for?
According to Makoto Oishi, the GFX100RF is made for a different kind of photographer than most of the company’s other medium-format cameras. “The GFX 100 II and the 100 S II are mainly for current GFX users who shoot landscapes, portraits or commercial. The GFX100RF is a little bit more for street photography or documentary, because we developed this one to be as small and lightweight as possible.”
It’s designed to be a luxury camera…
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Photo: Richard Butler |
At first glance, the GFX100RF looks a lot like a larger X100VI, especially with respect to its controls and rangefinder styling. However, according to Oishi, the company didn’t set out to design a camera with a family resemblance. “It’s not that we didn’t care, but we didn’t design this camera with too much respect to the X100.”
Part of the reasoning is that the GFX100RF is a much more expensive camera than the X100VI, which means it needs to feel more premium. “At the beginning, when we discussed how we should design the camera, we already knew about the price point. So this camera should be more luxurious to match the price point,” said Oishi.
“Milled aluminum is the top end of manufacturing”
A major factor in its luxury design is the top plate, which is milled out of a single block of aluminum—it’s the first time Fujifilm has used this type of manufacturing process. “Milled aluminum is the top end of manufacturing,” said Oishi. Because you’re milling from the block, you can have a lot of unique designs—more flexible designs,” said Igarashi. Oishi agreed, saying, “With milling, we can develop any complicated, complex shape.”
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A display at Fujikina showing the stages of production for the GFX100RF’s milled aluminum top plate.
Photo: Mitchell Clark |
Later, during the Fujikina event, Yoneda told us that turning an aluminum ingot into a GFX100RF top plate takes around five hours. Even the side of the hot shoe mount is milled. “It has many special parts,” said Oishi.
The company also redesigned the lens hood, creating an adapter ring that only goes one way, which the rectangular hood then attaches to normally. “With the X100VI, it just attaches by screwing on, which can be quite tough to align. This one has tabs affixed on the lens,” so it aligns perfectly every time.
… while still being as compact as possible
“This is not an interchangeable lens, so we can be kind of flexible on the design of the sensor and the lenses,” said Yoneda. “So the rear element of the lens is really close to the sensor, which is almost covering the sensor size. That’s one of the reasons we can create such a small lens.”
“We actually have considered several options for the focal length and aperture, and this was what we can make the most compact lens with the best image quality.” It also lets you get away with hand-holding the camera at lower shutter speeds, which is important given the camera’s lack of stabilization for the sensor or lens. Unsurprisingly, the exclusions were made to make the camera as small as possible – the company said that adding IBIS would’ve made the camera noticeably larger and heavier.
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Photo: Richard Butler |
And if you want a closer field of view? “Since it has the 102-megapixel sensor, we can use the digital teleconverter for the telephoto side,” said Yoneda.
As for whether the GFX100RF will ever get add-on optical lenses to change its field of view, similar to those for the X100 series, the company says it thinks the digital teleconverter is the way. “At this moment, we think that because of the 102MP, the digital teleconverter works,” said Yoneda. “But depending on the users’ feedback, we can, of course, consider any possibility of the wide-angle and teleconverter.”
On the aspect ratio dial
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The aspect ratio dial has ten options – the nine aspect ratios the camera supports, and a “C” setting that lets you control it with one of the camera’s control dials.
Photo: Richard Butler |
One of the most prominent features of the GFX100RF is its large dial for controlling the aspect ratio of your JPEGs. While the company’s GFX cameras have long let you emulate aspect ratios from some of its most famous medium format film cameras, this is the first one with a dedicated physical control for it. “I think this analog dial is kind of a connection between the digital technology and the film cameras we have,” said Igarashi.
“We are trying to grab new customers with respect to our medium format cameras,” said Yoneda. “So we thought this camera was the best one to install that kind of homage to those cameras.”
“We are trying to grab new customers with respect to our medium format cameras”
It’s also part of the company’s philosophy of helping you produce pleasing images straight out of camera. “We wanted to offer to use this to change the aspect ratio not in post-processing, but when you’re starting out with the subject,” said Yoneda.
As for why it’s a dial? “Actually, I wrote the nine types of format vertically,” said Oishi. “And when we discussed how the user should choose between these formats… in a menu, it’s quite tough. Even assigning it to a function dial or button or something like that… hmm. And then someone said, ‘If we can implement it as a dial, is it easier?’ And everybody said, ‘Oh yeah, that’s it!'”
Why there’s no hybrid viewfinder on the GFX100RF
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The GFX100RF uses an OLED EVF with 0.84x equiv. magnification.
Photo: Richard Butler |
Several of Fujifilm’s photo-focused cameras feature a hybrid viewfinder, which can act as both an optical viewfinder with an electronic overlay or as a purely electronic one. While it doesn’t allow for true rangefinder focusing, it does provide a rangefinder-like experience… which is why we were initially confused that the company didn’t include it on a camera whose name explicitly refers to a rangefinder design.
According to Yoneda, there are good reasons for it. “The hybrid viewfinder’s structure is a little bit complicated, which means the magnification would be much smaller for such a high-resolution camera,” he said. Those differences weren’t just theoretical, either. “Of course, we created mockups with the hybrid viewfinder installed.”
“Another reason is the digital teleconverter. If it comes with an OVF, we’d have to cover 20mm of range when using the teleconverter, which would make the guide-lines much smaller. So, from a practical point of view, we decided to install the EVF.”
Will the GFX100RF get support for content credentials?
At its X Summit event announcing the camera, Fujifilm also mentioned that it had begun testing tools for dealing with content credentials, which can help authenticate a photo as being real versus AI-generated and can also provide a record of how a photo was edited. The company is part of the Content Authenticity Initiative and the Coalition for Content Provenance and Authenticity.
“We are still developing and investigating how to implement the CAI and the C2PA,” said Oishi. “Unfortunately, we haven’t decided on the final specification yet. But we believe this is a very important thing for photography.”
“We have to, as an industry, come up with a standard”
As for whether the tech will come to existing cameras like the GFX100RF, Oishi says it depends on the details. “If we have to pay to implement it, or if users have to pay… not so many will want it. Then it’ll only be for professional agencies or something,” he said. “But if it is free, then we can manage the picture generation – what is real photography? And that is quite important.”
“I think, of course, that will become more and more important, so we can’t ignore it,” said Igarashi. “So we have to, as an industry, come up with a standard. And be aligned, so we can at least define what AI is and photography is, and we can separate the images that we create.”
To him, it’s not necessarily about AI versus photography; it’s about transparency. “We’re not saying AI is not good or anything. It’s just knowing what has been done through the process; I think that’s important.”
Interview conducted by Mitchell Clark at the Fujifilm X Summit in Prague, Czech Republic. Answers edited for flow.
Camera
Nikon Z5II review in progress: what's beauty worth?

The Nikon Z5II is a full-frame mirrorless camera built around a 24MP BSI CMOS sensor. It’s an update to Nikon’s entry-level full-frame Z5 and is essentially a version of the Zf that trades retro styling for a more conventional design.
Key Features
- 24MP BSI full-frame CMOS sensor
- In-body image stabilization, rated up to 7.5EV
- Autofocus subject detection with support for 9 subject types
- 14 fps Raw w/ mechanical shutter
- 30fps JPEG-only mode with pre-release capture
- 3.69M dot 60Hz EVF with 3000-nit peak brightness
- 4K/30 full-width, 60p w/ 1.5x crop
- 10-bit N-Log or N-Raw capture
- Dual UHS-II card slots
- Downloadable color mode presets via Imaging Cloud
The Z5II will be available in April and will retail for $1699 – a $300 increase over its predecessor in absolute terms, though a very similar price when considering inflation and its greater ambitions. Kits will also be available with a 24-50mm f/4-6.3 lens for $1999, or with a 24-200mm f/4-6.3 VR for $2499.
Index:
- What’s new
- How it compares
- Body and handling
- Initial impressions
- Sample gallery
- Specifications
- Press Release
What’s new
A new old sensor
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The Z5II’s sensor is one we know well, as it features in cameras like the Zf and Z6 II. While it’s certainly not state-of-the-art, it’s historically performed excellently and offers noticeably faster readout speeds than the non-BSI sensor found in the original Z5, which hailed from the early 2010s.
That’ll be most noticeable in video modes – its readout speeds are still slow enough that you likely won’t want to use e-shutter mode unless you really need to shoot silently or are doing JPEG-only bursts where it drops to its faster, 12-bit readout mode. However, the Z5II supports much faster burst rates than its predecessor, shooting in Raw at up to 14 fps with its mechanical shutter, where the original topped out at 4.5fps.
Hybrid abilities
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The Z5II is a much more capable video camera than its predecessor, which could only manage shooting at 4K/30 with a substantial 1.7x crop. The new model, meanwhile, can shoot full-width 4K at up to 30fp and 120fps in 1080p for slow-motion shooting, double what the Z5 was capable of.
It also has a slate of advanced video features such as a product-priority focus mode, electronic stabilization, 10-bit N-Log, waveform monitors and even N-Raw. While the Z5II’s target audience likely won’t find much use for those later modes, it’s hard to complain about their inclusion.
However, while its sensor has good readout speeds, it isn’t anything near as fast as the one on the more expensive Z6III. That means you’ll see more rolling shutter in full-width 4K, and will have to deal with a 1.5x crop if you want to shoot 60p, though the Z5II is at least capable of the higher framerate.
Latest-gen processor
The Z5II has Nikon’s latest processor, the same one that powers cameras like the Z8 and Z6III. That means it largely has the same autofocus capabilities as those more expensive models. It supports the same subject recognition types – the Z5 only recognizes humans and animals, while the Z5II can also detect birds, cars, bicycles, motorcycles, trains and planes.
It also gains a 30fps JPEG-only mode, which supports pre-burst capture. The Z6III’s faster sensor gives it a leg up in this area, though: it can shoot full-resolution JPEGs at up to 60fps and can hit 120fps by dropping down to an APS-C crop.
The company also claims the Z5II supports more advanced noise reduction, putting out cleaner JPEGs at high ISOs, and has added an AF-A mode, where the camera decides whether to use single or continuous autofocus.
A bright viewfinder and a more flexible screen
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Nikon says the Z5II’s viewfinder can reach a brightness of up to 3000 nits, which should help when shooting in harsh daylight. The company doesn’t quote brightness figures for the Z5’s EVF, though it otherwise has similar specs – both cameras use a 3.69M dot display running at 60Hz.
There are also some changes to the Z5II’s LCD. At 3.2″, it’s the same size as the Z5’s, but it’s higher resolution and fully articulated, while the original’s screen was limited to tilt adjustments.
How it compares
While the Z5II isn’t as cheap as its predecessor, it is still among the least expensive full-frame ILCs ever released. Some other cameras on that list, like the original Z5 and Canon’s EOS R8, are among its competitors.
At $2000, Panasonic’s S5II has a substantially higher MSRP than those cameras and, before the Z5II, offered a more complete package than any full-frame camera in the sub-$2000 range. The S9, which is based around the same sensor, is closer in price to the Z5II but is aimed at a more video-focused audience, as it lacks both an EVF and a mechanical shutter. Given that, it didn’t feel as appropriate for this list. While the S5II frequently goes on sale, street prices for cameras drop relative to their MSRPs – a camera that starts off at $1700 is likely to end up significantly cheaper than one that started life at $2000.
The one exception to that rule is if a camera sticks around long enough to get a permanent price cut to reposition it when its replacement arrives. That’s essentially what’s happened with Sony’s a7 III, which was originally released in 2018. It shows its age in many ways but is still in a similar class to the other cameras in this comparison.
Nikon Z5II | Nikon Z5 | Canon EOS R8 | Panasonic S5II | Sony a7 III | |
---|---|---|---|---|---|
MSRP | $1699 | $1399 | $1499 | $1999 | $1799 (Originally $2000) |
Pixel count | 24MP | 24MP | 24MP | 24MP | 24MP |
Stabilization | IBIS | IBIS | No | IBIS | IBIS |
Max burst rate (Mech / E-shutter) | 14fps 30 JPEG-only |
4.5fps | 6fps elec. first curtain 40fps e-shutter |
7fps mech. 30fps e-shutter |
10fps |
Pre-buffer | Yes, JPEG | No | Yes, Raw, 0.5 sec | Yes, Raw, 0.5 sec | No |
Autofocus recognition subjects | People Birds Animals Vehicles |
Human Animal |
People Animals Vehicles |
Human, Animal, Car, Motorcycle, Airplane, Train | Eye AF |
Max video resolution | 4K 60p w/ 1.5x crop 4K 30p full-width |
4K 30p w/ 1.7x crop | 4K 60p full-width |
6K 30p open gate 4K 60p w/1.5x crop 4K 30p full-width |
4K 30p w/ 1.2x crop 4K 24p full-width |
10-bit options | N-Raw N-Log HLG |
N/A | C-Log3 HDR PQ |
V-Log HLG |
S-Log 3 HLG |
Headphone / Mic jack | Yes / Yes | Yes / Yes | Yes / Yes | Yes / Yes | Yes / Yes |
Viewfinder res / mag | 3.69M dots 0.8x |
3.69M dots 0.8x |
2.36M dots 0.7x |
3.68M dot 0.78x | 2.36M dots 0.78x |
Rear screen | 3.2″ 2.1M dot fully articulated | 3.2″ 1.04M dot tilting | 3″ 1.62M-dot fully articulated | 3″ 1.84M-dot fully articulated | 3″ 921.6K tilting |
Storage formats | 2x UHS-II SD | 2x UHS-II SD | 1x UHS-II SD | 2x UHS-II SD |
1x UHS-II SD 1x UHS-I SD |
Battery life (CIPA) | 330 shots | 470 shots | 290 shots | 370 shots | 710 shots |
Dimensions | 134 x 101 x 72 mm | 134 x 101 x 70 mm | 133 x 86 x 70 mm | 134 x 102 x 90 mm | 127 x 96 x 74 mm |
Weight | 700g | 675g | 461g | 740g | 650g |
With the upgrades it gains over its predecessor, the Z5II has become one of the most complete full-frame options for under $2000. You’re not giving up IBIS, battery life and an autofocus joystick like you would be with the EOS R8, and you’re not giving up an EVF and dual top-plate control dials like with the Panasonic S9. It’s relatively evenly matched with the S5II, though we’ve generally found Nikon’s autofocus performance to be more reliable.
The a7 III may still seem like a worthy competitor on paper, especially considering that Nikon and Canon can’t match E-mount’s wide range of lenses. However, other brands have caught up to its once class-leading autofocus system, and its menus were dated and annoying to use even back in 2018. The once enthusiast-focused Sony is really showing its age.
Body and Handling
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The Z5II’s design is relatively unchanged from its predecessor, though that isn’t a complaint. It has a standard mode dial with three custom slots, as well as two top-plate dials for controlling your exposure settings. The camera also comes with a wide variety of buttons, including two customizable ones on the front near the lens mount.
Nikon has added its Picture Control button, which debuted with the Z50II and lets you easily control your JPEG color mode. While the Z5II comes with Nikon’s classic range of color modes built-in, you can also download more via the company’s Nikon Imaging Cloud service and create or customize your own using the company’s desktop software.
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Out of camera JPEG, shot using the ‘Deeptone Monochrome’ color mode.
Nikkor Z 50mm F1.8 S | F5.6 | 1/2000 sec | ISO 100 |
This setup provides a fair amount of flexibility and control over the look of your out-of-camera JPEGs, though it doesn’t come with the freedom and enormous back-catalog of the industry-standard LUTs that companies like Panasonic let you use.
Handling
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The Z5II is a solid camera with a deep grip, which fits well in the hand. It’s sturdy – Nikon says the front, back and top covers are made from magnesium alloy – and sealed against moisture and dust. We shot our sample gallery in light to medium rain with no issues.
The control layout is the same one that Nikon has used across much of its Z lineup – anyone familiar with the original Z5 or Z6 series will be instantly familiar with it. Most of the buttons on the back are generally easy to access while shooting, as is the autofocus joystick. The Z5II also supports using portions of its touchscreen to control the autofocus point. The one button that can be difficult to reach in general use is the Picture Control button, as its position on the top plate will likely require you to re-adjust your grip to hit it.
Viewfinder
The Z5II’s viewfinder is high-resolution and has a relatively high magnification, but where it really sets itself apart from the crowd is in brightness. It has a peak brightness of 3000 nits, which means it should still be clearly visible, even on a bright, sunny day.
The panel runs at 60Hz. While that’s not as fast as the 120Hz mode found on Nikon’s higher-end cameras, it should be responsive enough for all but the most fast-paced situations.
Screen
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The Z5II features a large, high-resolution, fully-articulated display. While it doesn’t provide stills shooters with the ability to tilt up or down in a single motion, once you flip it out, you can use it at pretty much any angle. It also lets you monitor video you’re taking of yourself, an essential feature for anyone looking to try their hand at vlogging.
Ports and slots
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Again, the Z5II’s port selection remains largely unchanged from its predecessor’s. It retains the dual UHS-II SD card slots, headphone and microphone jacks, USB-C socket and micro HDMI port. Overall, it’s hard to find fault with this selection.
Battery
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The Z5II uses the same 16Wh EN-EL15c battery as many of Nikon’s other full-frame cameras. It’s CIPA-rated to get around 330 shots on a single charge. While you can generally expect to get a fair bit more than the literal number of rated shots, the rating provides a consistent benchmark we can use to measure cameras against each other.
We’d consider a rating around 300 to be acceptable for a day of shooting or a weekend where you’re occasionally taking photos, but anything more, and you’ll probably want to keep an extra battery or USB-C battery bank at hand.
If you routinely have marathon shooting sessions, the Z5II can be fitted with the sold-separately MB-N14 battery grip, the same that’s used for cameras like the Z6 II and Z6III. It should roughly double your battery life and lets you hot-swap in a fresh battery without cutting power to your camera.
Initial Impressions
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The Z5II seems like an extremely calculated move in that it fits precisely into Nikon’s lineup and the full-frame camera market as a whole. It’s a budget-ish model that gives you one or two good reasons to pay a bit more for it than its competitors while not being so good as to dissuade those with deeper pockets from buying a more expensive model like the Z6III.
It’s one of the most remarkably complete full-frame that you can get under $2000, and that makes it easily fit into a flowchart. Care about video and shooting fast-moving subjects? That rules out the Z5. Want IBIS? The EOS R8’s out. Want a viewfinder, mechanical shutter and modern menus? Well, that leaves the Z5II. But what if you just have to have full-width 4K/60p, faster burst rates and an even better viewfinder? Well, Nikon will be more than happy to sell you a Z6III for $700 more.
Of course, there are more options if you’re willing to consider other sensor sizes. Fujifilm’s APS-C X-T5 is a similar class of camera, and the lenses for it are generally going to be less expensive if budget is a big concern for you. Nikon sells the APS-C Z50II, which has surprisingly similar capabilities, is smaller and is almost $800 cheaper. For those set on full-frame, though, the Z5II remains a very well-rounded entry point.
The Z5II is a much more ambitious camera than its predecessor
It’s easy to overstate the importance of the price bump from the Z5 to the Z5II. The original was the second cheapest full-frame mirrorless camera ever released, and its successor is coming out after several years of high inflation at a time when the economy doesn’t seem to be doing so well. It’s also a much more ambitious camera; it’s extremely similar to the Z6 II, which launched for $2000 in 2020, except it comes with a better viewfinder and vastly improved autofocus. Sure, people will wish all that was available for the same price the Z5 launched at (or less), but the reality is that even with its higher MSRP, the Z5II is still one of the least expensive full-frame mirrorless cameras at launch.
The one final wrinkle is the Nikon Zf, a camera that is, by all important metrics, the same as the Z5II but with a higher price tag. It comes with a style that the rest of the cameras we’ve talked about today can’t match; it looks like a classic film SLR with all the dedicated dials, but it can also be used like a modern twin-dial mirrorless camera.
Some people won’t care about or for that design, and that’s great – they can get the Z5II and never think about the Zf again. Others will care about that and pay extra to get it – or wish they could and feel slightly bad about it. Either way, it’s the one competitor that requires an emotional decision, not a logical one.
Pre-Production Sample Gallery
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