Camera
One thing: Taking stock of gear and when to let go or lean in
This isn’t a story about new gear. This isn’t a story about the latest shiny new camera with a breathless rundown of specs and features. This story will not convince you to go out and buy the trendy thing. No, this story will ask you to rethink how you think about new gear, and I will ask you not to look to others to decide what you should buy but to look inward to yourself.
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One Thing: Advice, tips and tricks from the DPReview editors
About this series: |
I’ve been thinking about how and why we buy and upgrade gear. It’s easy to get caught up in chasing the next shiny object, and before you know it, you’ve amassed a large cache of equipment, or worse, you’re the person who is always selling their gear to buy the next one and not actually using any of it. Recently, I’ve been hearing from many former colleagues in the photojournalism world with questions about global shutter and the Sony a9 III. (Before joining DPReview, I spent decades as a working photojournalist, photo editor and video producer.)
It may surprise you, but many professional photojournalists are still using DSLRs. So when a handful of people started to independently ask me if now was the moment to go mirrorless finally and if the a9 III was going to be the camera to trigger the change, it got me thinking about how often the professionals upgrade, what I learned to value and the lessons I learned the hard way.
“Instead of looking at what’s new or comparing yourself to what you don’t have, why not look at what you do have in a new light?”
Making a living from photography and video changes how you think about gear and the purchases you make (or have to convince your employer to make). In that world, getting new gear was a luxury that involved budget requests months to years in advance and a lot of begging and pleading. Or, during my freelance years, saving up for months or years. In that environment, you embrace the gear you have and learn how to squeeze out the most from it.
Need versus want
That scarcity teaches you the value of carefully considering what you ‘needed’ versus ‘wanted.’ During this time, I learned that what I ‘wanted’ may be the shiny new thing, but what I really ‘needed’ was an 50mm F1.8 workhouse to replace my aging 50mm F4.5.
You may have similar realizations as you embark on this exercise. Do you actually need a longer telephoto, or would you be better served by a 2x teleconverter? Your back and bank account will thank you.
A drone may seem appealing, but the better investment may be a monopod to help make more steady shots from the ground.
I’m just as guilty as the next fellow in getting excited about some shiny new gear and its whiz-bang new features that promise to change my visual life for the better. Case in point, when I was just a few years into working for daily newspapers, I had convinced myself that my photography was being held back by not having a wider angle lens. I had a 24-35mm lens but coveted an 11-24mm lens for some reason. I thought of all the fantastic images I could produce (and be hired to produce) if only I had this wider lens. A few years later, I finally got my hands on one and then proceeded to make some of my worst pictures.
It wasn’t the lens’s fault; it was my fault for thinking this gear would magically gel with me and make me better. The truth was, I should have invested in a faster 24-35mm (which I eventually did and still use today), but I was so enamored with the novelty of the 11mm that I forgot to ask if it was the right lens for the work I was doing (it was not).
This is a lesson I took some time to learn.
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I’ve downsized over the years, and today, I can head out for 75% of assignments with items that fit in just one bag. Turns out I didn’t ‘need’ as much fancy gear as I once thought.
Image credit: Shaminder Dulai |
Look at your kit with fresh eyes
It’s fun to look at new gear and debate what to buy next, but let’s not lose sight of the gear we already have by our side. Look at what you have with fresh eyes. Are there things you use often and might benefit from getting a newer version? Are there things everyone says you must have (e.g., a ring light) but don’t really jibe with your goals? Instead of looking at what’s new or comparing yourself to what you don’t have, why not look at what you do have in a new light?
“It’s fun to look at new gear and debate what to buy next, but let’s not lose sight of the gear we already have by our side.”
I am of the opinion that it’s not necessary to upgrade often, and only by running our current gear into the ground can we learn what we like, need or would enjoy using next. This experience guides us through experimenting, trial and error, and ultimately, it’s only when we hit a roadblock that we genuinely know what purchase will make the most positive impact on our photography. By gaining a better appreciation of what we have and considering what gives us joy and spurs us to get out there to make some images, we’ll discover the things that matter.
Three steps to better (photographic) living
With a nod to Marie Kondo, I propose we ask the most obvious question, “Does this give me joy?” And then, for good measure, I’ll tack on, “Does this motivate my creativity?”
I propose we shift our thinking on gear, invest in what helps drive your creativity and growth in photography, and don’t worry so much about having the latest gear. And then, let’s use this rubric to guide us in when and what to buy next. To help us get started, I suggest we look at all our gear and place everything into one of three categories: ‘stuff I don’t use,’ ‘stuff I use often,’ and ‘stuff I’d like to use.’
Stuff I don’t use
The tricky bit with this one is needing to be honest with yourself and asking if you are still using stuff you have. Over the years, I know I’ve accumulated gear that either didn’t deliver as promised, I never got around to using, or I’ve grown past needing it.
“Use the stuff; don’t just buy the stuff.”
It’s time to let this stuff go. As a bonus, while clearing up space, it’s also an excellent time to examine what you value in your photography and why you never used or outgrew part of your kit. This self-examination may reveal what you ‘need’ next.
Don’t just throw your old gear in the rubbish bin. Consider selling or donating your unused gear. If you think your gear can still fetch a pretty sum, it makes sense to sell your unused gear to help fund your next purchase. Or, bypass the hassle of selling and donating your unused gear to a younger photographer.
Used gear is how I got my chance to get my foot in the door, and it’s a great way to pass down your passion for photography to others. My first real usable professional camera was the Canon EOS-1D Mark II, donated to me by co-workers at a newspaper. That camera set me down my path and I’m still grateful over a decade later. The newsroom was upgrading staff to the ‘N,’ so it could have just as easily thrown away the older camera, but by gifting it to someone in need, it had a purpose for a few more years.
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| A donated Canon EOS-1D Mark II became my daily shooter for years, taking me coast to coast across the US on assignments ranging from sports to documentary projects. It had over 200K shutter actuations, an unreliable battery door, and I’m pretty sure it had spent time embedded in the Iraq War, but I loved it, and it helped me get started. |
Stuff I use often
In our kits, there are workhorse items that we take for granted. A medium zoom kit lens isn’t ‘sexy’, but if we think about it, it’s where many of us started, and it’s a focal length still heavily used and practical for many uses. Instead of lusting after a very lovely 85mm F1.2 prime, how about upgrading your 18-35mm F4 zoom lens to a 16-35mm F2.8 zoom lens? Which would you get a lot more use out of?
“Do you actually need a longer telephoto, or would you be better served by a 2x teleconverter? Your back and bank account will thank you.”
You could start by looking at what you’re using. What have you worn out? What are the things you love that you currently own? Are better versions worth upgrading to? If you started with a DSLR, maybe it makes more sense to look at your most used DSLR lens and replace it with the better mirrorless version before chasing the halo products.
Stuff I’d like to use
As you move through this organization process, you’ll no doubt have a few items that you don’t use enough today but have always wanted to. For some stuck in an annual upgrade cycle, this could even mean your primary camera.
It’s time to do something with what you have. Use the stuff; don’t just buy the stuff.
Get out there and make some images. Take your camera everywhere and challenge yourself to make one image weekly (or daily). Create a personal project documenting your family, friends, pets, garden or how light rakes across your yard over the year (it worked for Claude Monet).
If you’re low on ideas, here are three challenges I’d like to offer to get you started.
“If you’re low on ideas, here are three challenges I’d like to offer to get you started.”
One: What do you care about? Make a list of 10 items and then narrow it down to one. For 30 days, make one image a day that illustrates the idea you care about most. You don’t need to show it to anyone; this is for you to develop a practice for image making and using the tools you own to be creative.
Two: The alphabet game. Each day, take a walk and find an image in the world that looks like a letter. Do one letter a day for 26 days, and by the end, you’ll see the letter C in the curl of laundry rolling in the dryer, the letter J in highway onramps, and the letter Z in leaf patterns on house plants. It’s a great way to start seeing the world from another angle, develop composition and framing techniques and have a completed project to inspire your next one.
Three: The DPReview photo challenges are a great place to share work, find community and have some fun. These are meant just for fun (there’s no prize other than bragging rights). DPReview members can view work, vote for winners, or host challenges. Join the fun and start sharing your work, or get inspired to try new tricks with old gear.
| Images: Dua Lipa, Three Legged Thing, Bandai Namco |
It’s the weekend, so that means we’re once again rounding up all the little accessories and gadgets that we heard about throughout the week. But first, let’s see what’s on sale this week…
Full Frame Gold
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The Sony a7R V.
Photo: Richard Butler |
The Sony a7RV, which has earned both a place on our best high-end cameras buyers guide and a gold award, is currently on sale for $500 off MSRP. It features a stabilized 61MP sensor, as well as Sony’s excellent autofocus system.
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The Nikon Z5.
Photo: Dan Bracaglia |
For those looking to spend a little less, the DPReview Gold-winning Nikon Z5 is also $400 off MSRP, which makes it just under $1,000 body only. It features a 24MP sensor, and while its autofocus and video are far from class-leading, its ergonomics and battery life help make up for those downsides – especially at this price.
Buy now:
You get a SmallRig, and YOU get a SmallRig
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The EOS R5 II is going into its cage, and it’s feeling just fine.
Image: SmallRig |
SmallRig has come out with a few new kits this week. The company has started selling versions of its ‘HawkLock’ quick-release cage and ‘Black Mamba’ ergonomic cage for the Canon EOS R5 Mark II now that the camera is starting to make its way to consumers. The company is also releasing a traditional basic cage for the EOS R5 II.
HawkLock cage kit for EOS R5 II:
Black Mamba cage kit for EOS R5 II:
The company has also released ‘Colorful Editions’ for the HawkLock cages for the Sony FX3 / FX30 and A7R V / A7 IV / A7S III. Similar to its last color event, it’s only selling a limited number of each, though there are fewer colors to choose from; you can only get the cages in red or orange this time around. They also come at a $5 price premium over their black counterparts.
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| Image: SmallRig |
On the other end of the photography/videography spectrum, SmallRig has also released a new kit for people serious about shooting video with their phones. Its ‘All-In-One Mobile Video Kit’ is a collaboration with YouTuber and filmmaker Brandon Li. It includes a cage, which you can attach to your phone using Apple’s Magsafe or a more traditional clamp, as well as a pair of handles, a 67mm filter plate, and a USB hub.
The handles have a few tricks beyond just giving you a place to grip your phone. One includes an m.2 SSD enclosure, which can be used for external ProRes recording on the iPhone 15 Pro. It also has an integrated Bluetooth remote, which acts as a wireless shutter and zoom control for Android phones and iPhones.
SmallRig is offering several different bundles of the video kit, and you can buy several of the components separately.
Buy now:
An always-with you card reader
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| Image: Anker |
If your phone is less of your main camera and more of an accessory to your photography, Anker’s latest MagSafe offering may be for you. It’s a puck that adds an SD and TF card reader to the back of your phone, so you can offload pictures from a dedicated camera to share on social media or upload to the cloud.
The MagGo USB-C Adapter has an integrated USB-C cable, which plugs into your phone to enable data transfer. It also has a USB-C port on the side, which allows it to also act as a pass-through charger if you connect it to a power adapter or battery bank. According to Anker it can output up to 42.5W, and supports data speeds up to 312MB/s (though the iPhone 15’s USB-C port is limited to much slower USB 2.0 speeds).
Of course, you can also connect the MagGo’s cable to a computer, which will let it act as a USB-C hub and card reader dongle.
Buy now:
The Desk Arm
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This could be an incredibly easy way to mount a camera and ring light to your desk.
Image: Three Legged Thing |
Three Legged Thing has announced a series of accessories called the ‘Camera Desk Mount System.’ At its heart is an extending pole that you can clamp to a table or desk with a ball head and 1/4″-20 thread on top. Also available is an accessory arm that clamps to the pole and that can be purchased in straight or articulating varieties.
The company is marketing the system towards content creators making videos for TikTok, Reels, and Twitch, but it could also be handy for photographers who often find themselves needing to get top-down shots of their desk (or for people who want a place to mount their extra-fancy webcam). It can hold items up to 1kg (2.2lbs).
The upright mount costs $35 on its own, and you can get a kit with a single accessory arm for $50 or the articulating arm for $60. You can also get the arms a la carte for $23 and $30, respectively.
Buy now:
Tiny Nikons
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| Image: Bandai Namco |
This next pick isn’t an accessory for your camera but rather a camera-shaped accessory for your desk, keychain, or bookshelf. Nikon has partnered with Bandai Namco to create miniature versions of the Nikon F, Z Fc, SP, and Z9, which will be sold through capsule vending machines known as gashapons.
Each plastic figurine comes with a specific ‘lens,’ though they are removable, so you might be able to mix and match them if you had multiple models. According to The Verge, they’re only available in Japan. Those of us elsewhere will have to be happy just knowing these exist in the world.
Radical optimism about film
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| Image: Dua Lipa |
The final piece of gear doesn’t come from a camera retailer but from a pop star’s merch shop. Dua Lipa, the artist behind hits like ‘New Rules’ and ‘Don’t Start Now,’ is now selling a ‘reusable 35mm underwater camera’ on her merch store (via Kosmo Foto). It has a 28mm F9 ‘focus free’ lens, according to the very colorful box.
The camera’s branded with the name of her latest album ‘Radical Optimism,’ and includes a lanyard and waterproof shell that’ll work down to 3m (approx. 10ft). However, the package doesn’t include any film, which is a bit of a bummer given its $40 price tag – you can currently get a 27-shot waterproof disposable for around $13, which is unfortunately cheaper than most rolls of color ISO 800 film these days. It’s also worth noting that Fujifilm and Kodak’s one-time-use waterproofs are rated to go over twice as deep as Dua’s.
However, it’s probably worth looking at this camera with some… optimism, for lack of a better word. If a Dua Lipa fan sees it, buys it, and has fun with it, that’s one more person keeping film alive. How’s that for Future Nostalgia?
| Image: DJI |
DJI has announced a new drone called the Neo. It costs $199, weighs a mere 135g (4.76oz), can shoot 4K video, and can fly for up to 18 minutes. The company says it’s designed as “a vlogging tool ideal for capturing everyday life, leisure activities, family moments, and pets.”
In essence, it’s a flying selfie camera, similar to the HoverAir X1 or Snap Pixy. It comes with removable propeller guards that allow it to be used safely indoors, though using them will slightly reduce its flight time.
The Neo can capture 12MP images using a Type 1/2 (6.4 x 4.8) sensor with a 14mm full-frame equivalent F2.8 lens. It can shoot in 4K/30 or 1080 at up to 60p. If you aren’t using electronic image stabilization, the video will be 4:3; turn on the ‘RockSteady’ or ‘HorizonBalancing’ mode, and it’ll drop down to 16:9. The drone also has a physical single-axis (up/down) gimbal to help keep footage steady, even if it’s moderately windy.
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The DJI Neo can do ‘Palm Takeoff’ and automatically follow you around.
Image: DJI |
The drone’s controls align with its beginner and casual photographer-friendly nature. A button on the top lets you select what mode you want the drone to use; by default, it will follow you, using ‘AI algorithms’ to keep you in frame, even if you’re moving quickly on a skateboard or bicycle.
From there, you can hold it out in your hand and it will automatically take off and start recording after detecting you as a subject. How you get it to land will depend on what mode it’s in, but it can fly back and land in your palm as well.
The drone also has a feature known as ‘QuickShots,’ where it will automatically perform a specific movement such as circling around you or zooming straight up into the sky while keeping you in the center of the frame. You can select a QuickShot mode using the button, or the drone’s app.
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You can essentially control the DJI Neo with one button, though the company says you should set up the app in case you need to take control of it while it’s in flight.
Image: DJI |
The app also lets you control the drone with your voice or with virtual joysticks on the screen. It’s also how you preview the footage it’s taking and export it to social media, and it even supports recording audio with your phone’s microphone.
You can buy an optional controller for the Neo, but physical controls alone won’t make it a suitable replacement for serious video drones like the DJI Mavic or even DJI Mini. Those drones have larger cameras, more sophisticated gimbals and ranges measured in kilometers, where the Neo can only be used up to 50m (164ft) away.
Of course, that’s not what the Neo is designed for. As its product page says, it’s made to ‘capture cinematic footage with YOU in focus,’ and to do that task with as little fuss as possible. And at that $199 price point, it seems likely it’ll be a hit with consumers who want to spice up their social media feeds without really having to learn how to use a drone.
The Neo is for people who want drone shots without having to learn how to use a drone
With that said, there are potential dark skies in DJIs future that any Americans considering the Neo should be aware of. Congress is currently considering passing the ‘Countering CCP Drones Act,’ which could act as a de facto ban on the company’s drones. If passed, “telecommunications and video surveillance equipment or services” made by DJI would be placed on a list of products that ‘pose an unacceptable risk to U.S. national security,’ according to the bill’s summary. The company has published a document responding to ‘inaccuracies lodged against DJI in the public domain,’ but it remains unclear whether its products will be allowed in the United States in the future.
For those outside the US or who are willing to roll the dice, however, the Neo could turn out to be an extremely fun toy. If you get one, just be sure to be very aware of the rules around using a drone wherever you are. It may be small and light enough to take anywhere, but that doesn’t mean it should be used everywhere.
Buy now:
Press Release
DJI Makes Everyday Life Recording Fun and Easy with New Personal, Palm-Sized Videographer
New DJI Neo is light, compact, and makes capturing cinematic photos and videos effortless
DJI, the global leader in civilian drones and innovative camera technology, today announces the DJI Neo, a new personal lightweight and compact aerial videographer for taking cinematic footage of day-to-day adventures or having fun with friends. Weighing less than 5 ounces (135g), Neo can take off and land from the palm of the hand1. It can be flown indoors or outside for a flight time of up to 18 minutes1 and takes 4K ultra-stabilized videos via QuickShots. The propellers are fully enclosed to ensure the safety of users and their surroundings.
“At DJI we are always studying everyday camera use so that we can help people capture their videos and photos in the most convenient way possible. The DJI Neo strives to give people the latest tech in the smallest form factor so that they can capture their daily lives, saved as treasured memories, safely and with ease,” said Ferdinand Wolf, Creative Director at DJI.
Into the Air at the Press of a Button
By simply pressing the mode button and selecting the desired shooting mode, Neo will automatically snap 12MP stills with its 1/2-inch image sensor or produce 4K UHD stabilized videos at 4K/30fps1 using DJI’s powerful stabilization algorithms. Upon completion, Neo will return to the user’s palm.
Tell Your Story with QuickShots
Neo’s AI algorithms have been created to keep the subject within frame. Whether cycling, skateboarding or hiking, captivating shots can be created with ease. Additional creativity can be achieved by taking advantage of Neo’s QuickShots, which has six intelligent shooting modes1, offering a range of different recording angles.
Expanse: Videographer flies backward and ascends, with the camera locked on the subject, and records a video.
Circle: Videographer circles around the subject.
Rocket: Videographer ascends with the camera pointing downward.
Spotlight: Videographer rotates while keeping the object of interest within the frame
Helix: Videographer ascends and spirals around the subject.
Boomerang: Videographer flies around the subject in an oval path, ascending as it flies away from its starting point and descending as it flies back. Its starting point forms one end of the oval’s long axis, while the other end is at the subject’s opposite side from the starting point.
Control It Your Way
Neo has been designed to fly with style and capture hassle-free photos and videos. It can be piloted using one-button QuickShots or voice control1 which is enabled with the “Hey Fly” command. With a Wi-Fi connection, Neo can also be controlled using the DJI Fly app’s virtual joysticks on the app’s interface with a control range of up to 50 meters1. Within the app, the perspective and distance can be set, giving extra freedom to shoot from afar or up close.
Stabilization as Standard
Neo is equipped with a single-axis mechanical gimbal and is capable of handling high-speeds or flights with lots of maneuvers. When combined with RockSteady or HorizonBalancing stabilization, overall image shake is significantly reduced and horizon tilt is corrected within ±45°1, for smooth and stable footage that maintains clarity in both highlight and shadow areas. Using an infrared and monocular vision positioning system, Neo can hover steadily in the air, maintaining stability even in Level 4 wind conditions. It also supports automatic Return to Home (RTH) for convenient, worry-free operation.
Transfer Content and Record Sound Wirelessly
Using the DJI Fly app, phones and videos captured with Neo can be transferred instantly via high-speed QuickTransfer. This wireless transfer makes post production and sharing smoother. The DJI Fly app offers a vast selection of templates, sound effects, and image effects, for quick and easy editing.
Audio can also easily be recorded wirelessly with the simple tap of a button on the DJI Fly app, either through the smartphone’s built-in microphone or DJI Mic 2 via Bluetooth for even higher audio quality. The app automatically eliminates propeller noise and merges the audio track with the footage, ensuring a clear sound even when shooting low-angle vlogs.
For convenient charging, connect Neo directly to a power source using a Type-C data cable. Additionally, the Two-Way Charging Hub can charge three batteries simultaneously1, increasing both charging speed and efficiency.
Price and Availability
The DJI Neo is available for pre-order from store.dji.com and authorized retail partners, in the following configurations:
DJI Neo: 199 USD
DJI Neo Combo: 289 USD
Neo Debuts at IFA, 6-10 September, 2024
Be among the first to experience the groundbreaking DJI Neo at this year’s IFA, Germany. Visitors can try it out at DJI’s booth (Hall 17-110) from 6th-10th September.
DJI Care Refresh
DJI Care Refresh, the comprehensive protection plan for DJI products, is now available for DJI Neo. The replacement service covers accidental damage, including flyaway, collisions and water damage. For a small additional charge, you can have your damaged product replaced if an accident occurs.
DJI Care Refresh (1-Year Plan) includes up to two replacements in one year. DJI Care Refresh (2-Year Plan) includes up to four replacements in two years. Other services of DJI Care Refresh include official Warranty and free shipping. For a full list of details, please visit: https://www.dji.com/support/service/djicare-refresh.
1All data was measured using a production model of DJI Neo in a controlled environment.
1For more information, please refer to https://www.dji.com/neo.
| Image: DJI |
DJI has announced a new drone called the Neo. It costs $199, weighs a mere 135g (4.76oz), can shoot 4K video, and can fly for up to 18 minutes. The company says it’s designed as “a vlogging tool ideal for capturing everyday life, leisure activities, family moments, and pets.”
In essence, it’s a flying selfie camera, similar to the HoverAir X1 or Snap Pixy. It comes with removable propeller guards that allow it to be used safely indoors, though using them will slightly reduce its flight time.
The Neo can capture 12MP images using a Type 1/2 (6.4 x 4.8) sensor with a 14mm full-frame equivalent F2.8 lens. It can shoot in 4K/30 or 1080 at up to 60p. If you aren’t using electronic image stabilization, the video will be 4:3; turn on the ‘RockSteady’ or ‘HorizonBalancing’ mode, and it’ll drop down to 16:9. The drone also has a physical single-axis (up/down) gimbal to help keep footage steady, even if it’s moderately windy.
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The DJI Neo can do ‘Palm Takeoff’ and automatically follow you around.
Image: DJI |
The drone’s controls align with its beginner and casual photographer-friendly nature. A button on the top lets you select what mode you want the drone to use; by default, it will follow you, using ‘AI algorithms’ to keep you in frame, even if you’re moving quickly on a skateboard or bicycle.
From there, you can hold it out in your hand and it will automatically take off and start recording after detecting you as a subject. How you get it to land will depend on what mode it’s in, but it can fly back and land in your palm as well.
The drone also has a feature known as ‘QuickShots,’ where it will automatically perform a specific movement such as circling around you or zooming straight up into the sky while keeping you in the center of the frame. You can select a QuickShot mode using the button, or the drone’s app.
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You can essentially control the DJI Neo with one button, though the company says you should set up the app in case you need to take control of it while it’s in flight.
Image: DJI |
The app also lets you control the drone with your voice or with virtual joysticks on the screen. It’s also how you preview the footage it’s taking and export it to social media, and it even supports recording audio with your phone’s microphone.
You can buy an optional controller for the Neo, but physical controls alone won’t make it a suitable replacement for serious video drones like the DJI Mavic or even DJI Mini. Those drones have larger cameras, more sophisticated gimbals and ranges measured in kilometers, where the Neo can only be used up to 50m (164ft) away.
Of course, that’s not what the Neo is designed for. As its product page says, it’s made to ‘capture cinematic footage with YOU in focus,’ and to do that task with as little fuss as possible. And at that $199 price point, it seems likely it’ll be a hit with consumers who want to spice up their social media feeds without really having to learn how to use a drone.
The Neo is for people who want drone shots without having to learn how to use a drone
With that said, there are potential dark skies in DJIs future that any Americans considering the Neo should be aware of. Congress is currently considering passing the ‘Countering CCP Drones Act,’ which could act as a de facto ban on the company’s drones. If passed, “telecommunications and video surveillance equipment or services” made by DJI would be placed on a list of products that ‘pose an unacceptable risk to U.S. national security,’ according to the bill’s summary. The company has published a document responding to ‘inaccuracies lodged against DJI in the public domain,’ but it remains unclear whether its products will be allowed in the United States in the future.
For those outside the US or who are willing to roll the dice, however, the Neo could turn out to be an extremely fun toy. If you get one, just be sure to be very aware of the rules around using a drone wherever you are. It may be small and light enough to take anywhere, but that doesn’t mean it should be used everywhere.
Buy now:
Press Release
DJI Makes Everyday Life Recording Fun and Easy with New Personal, Palm-Sized Videographer
New DJI Neo is light, compact, and makes capturing cinematic photos and videos effortless
DJI, the global leader in civilian drones and innovative camera technology, today announces the DJI Neo, a new personal lightweight and compact aerial videographer for taking cinematic footage of day-to-day adventures or having fun with friends. Weighing less than 5 ounces (135g), Neo can take off and land from the palm of the hand1. It can be flown indoors or outside for a flight time of up to 18 minutes1 and takes 4K ultra-stabilized videos via QuickShots. The propellers are fully enclosed to ensure the safety of users and their surroundings.
“At DJI we are always studying everyday camera use so that we can help people capture their videos and photos in the most convenient way possible. The DJI Neo strives to give people the latest tech in the smallest form factor so that they can capture their daily lives, saved as treasured memories, safely and with ease,” said Ferdinand Wolf, Creative Director at DJI.
Into the Air at the Press of a Button
By simply pressing the mode button and selecting the desired shooting mode, Neo will automatically snap 12MP stills with its 1/2-inch image sensor or produce 4K UHD stabilized videos at 4K/30fps1 using DJI’s powerful stabilization algorithms. Upon completion, Neo will return to the user’s palm.
Tell Your Story with QuickShots
Neo’s AI algorithms have been created to keep the subject within frame. Whether cycling, skateboarding or hiking, captivating shots can be created with ease. Additional creativity can be achieved by taking advantage of Neo’s QuickShots, which has six intelligent shooting modes1, offering a range of different recording angles.
Expanse: Videographer flies backward and ascends, with the camera locked on the subject, and records a video.
Circle: Videographer circles around the subject.
Rocket: Videographer ascends with the camera pointing downward.
Spotlight: Videographer rotates while keeping the object of interest within the frame
Helix: Videographer ascends and spirals around the subject.
Boomerang: Videographer flies around the subject in an oval path, ascending as it flies away from its starting point and descending as it flies back. Its starting point forms one end of the oval’s long axis, while the other end is at the subject’s opposite side from the starting point.
Control It Your Way
Neo has been designed to fly with style and capture hassle-free photos and videos. It can be piloted using one-button QuickShots or voice control1 which is enabled with the “Hey Fly” command. With a Wi-Fi connection, Neo can also be controlled using the DJI Fly app’s virtual joysticks on the app’s interface with a control range of up to 50 meters1. Within the app, the perspective and distance can be set, giving extra freedom to shoot from afar or up close.
Stabilization as Standard
Neo is equipped with a single-axis mechanical gimbal and is capable of handling high-speeds or flights with lots of maneuvers. When combined with RockSteady or HorizonBalancing stabilization, overall image shake is significantly reduced and horizon tilt is corrected within ±45°1, for smooth and stable footage that maintains clarity in both highlight and shadow areas. Using an infrared and monocular vision positioning system, Neo can hover steadily in the air, maintaining stability even in Level 4 wind conditions. It also supports automatic Return to Home (RTH) for convenient, worry-free operation.
Transfer Content and Record Sound Wirelessly
Using the DJI Fly app, phones and videos captured with Neo can be transferred instantly via high-speed QuickTransfer. This wireless transfer makes post production and sharing smoother. The DJI Fly app offers a vast selection of templates, sound effects, and image effects, for quick and easy editing.
Audio can also easily be recorded wirelessly with the simple tap of a button on the DJI Fly app, either through the smartphone’s built-in microphone or DJI Mic 2 via Bluetooth for even higher audio quality. The app automatically eliminates propeller noise and merges the audio track with the footage, ensuring a clear sound even when shooting low-angle vlogs.
For convenient charging, connect Neo directly to a power source using a Type-C data cable. Additionally, the Two-Way Charging Hub can charge three batteries simultaneously1, increasing both charging speed and efficiency.
Price and Availability
The DJI Neo is available for pre-order from store.dji.com and authorized retail partners, in the following configurations:
DJI Neo: 199 USD
DJI Neo Combo: 289 USD
Neo Debuts at IFA, 6-10 September, 2024
Be among the first to experience the groundbreaking DJI Neo at this year’s IFA, Germany. Visitors can try it out at DJI’s booth (Hall 17-110) from 6th-10th September.
DJI Care Refresh
DJI Care Refresh, the comprehensive protection plan for DJI products, is now available for DJI Neo. The replacement service covers accidental damage, including flyaway, collisions and water damage. For a small additional charge, you can have your damaged product replaced if an accident occurs.
DJI Care Refresh (1-Year Plan) includes up to two replacements in one year. DJI Care Refresh (2-Year Plan) includes up to four replacements in two years. Other services of DJI Care Refresh include official Warranty and free shipping. For a full list of details, please visit: https://www.dji.com/support/service/djicare-refresh.
1All data was measured using a production model of DJI Neo in a controlled environment.
1For more information, please refer to https://www.dji.com/neo.
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