It reminisces on how things have changed over the years.
September 9th is Sigma’s 65th anniversary of being in business and its CEO, Kazuto Yamaki, has published a letter marking the occasion. While it doesn’t contain any news, it’s well worth a read, as it’s illustrative of what makes the company different.
While Sigma is best known for its lenses, it’s also a company that hasn’t been afraid of trying something a little out there, be that chasing the long-standing dream of a full-frame Foveon camera, creating a radically simplified user interface for its BF camera or even growing rice. And indeed, it’s hard to imagine many other companies taking time in a letter celebrating an anniversary to call attention to the “stern feedback” they received after the times their products or services fell short.
Yamaki states in the letter that the company hopes to “contribute to the development of photographic and visual culture, social peace, and human happiness” in the future. You can read the full letter here, or take a trip down memory lane and read the letter Yamaki wrote for Sigma’s 60th anniversary in 2021, before checking out the company’s history page.
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