Camera Intelligence says this makes it the first mirrorless camera to include the feature.
Camera Intelligence, the company behind the Caira camera that attaches to the back of your iPhone, is adding even more AI features to the device. The app that powers the camera is getting the ability to edit videos shot on it using generative AI, building on a feature that allowed you to make similar adjustments to your photos.
The company says the feature will support a few types of edits: “relighting” footage (making a video shot at noon look like it was taken at golden hour, for instance), reframing it, emulating a camera motion like a tilt or pan and “set extension,” which the company says lets you “extend the world by 10 seconds beyond what was filmed on location.” The options are presented as templates that you can pick from, though there is a chatbot that you can use to give additional input; for example, you can use it to tell the AI that the “orbit” camera move should be centered around a specific person in the shot.
Camera IntelligenceThe Caira shoots at up to 4K, though the clips produced by the generative AI are limited to 720 or 1080. The tool can use Google’s Gemini Omni 1.1 Flash model, or Runway’s Aleph 2.0, and gives you the option to select which one you’d like before setting it to work. The company says it takes one to three minutes to produce a finished video.
Camera Intelligence stresses that the tool can only be used to edit existing footage that you took with the camera, not create something entirely new. It’ll keep your original footage, and the generated file will have a Google SynthID watermark. The company says it started work on the feature after surveying 111 Kickstarter backers* and hearing from 77% of them that they’d like the feature.
In a press release, it says the feature is designed for “solo creators and marketers who may not have the budget to commission this work and who are often overwhelmed by pro editing tools – but who are excited by these technologies and what they make possible.”
Generating video, like generating images, isn’t particularly cheap. The company says the feature will be available “alongside Generative Image Editing and a yet-to-be-announced feature” as part of Caira Studio, which is launching later this year. Pricing hasn’t been announced yet, but the company has made it clear from the start that generative editing features would require a subscription. The Kickstarter page promised that the “Caira Pro” plan would be $7 a month, but that only included stills editing.
Camera Intelligence says the generative video editing feature will only be available in the US and UK.
I understand why the company is pitching this as a prototyping tool
Watching the samples that Camera Intelligence included in its announcement video, I understand why the company is pitching this as a prototyping tool – something you can use to see if a shot will work before actually trying to capture it – rather than something you’d use to produce final footage. While the company says the Omni model is “physics-aware and remembers the scene across an entire clip,” if you look close you can definitely still see some AI artifacting.
Even if the model produced perfect footage, this still isn’t the kind of tool I’d like to use. But it doesn’t surprise me that the people who initially backed the camera based on the pitch of its AI capabilities are interested in it, and it seems like a natural extension of the work Camera Intelligence was already doing. I’m just not sure this feature will entice anyone else to buy the Caira if they weren’t already sold, or demand that the traditional camera makers start building something similar.
* Speaking of those backers, the company says it’s “delivered the majority of Kickstarter units” of the Caira and is delivering the outstanding ones on a monthly basis.
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